![]() Like the statement noted in the intro, Google similarly explained that this move was being done to protect users asking for more privacy. In February of last year, a Google blog post announced the phaseout and gave initial reasoning for the pivot. While you might be seeing this news for the first time, we've been following it since 2020 and just recently updated this post to reflect Google's most recent statements. A Brief History of the Third-Party Cookie Phase-Out Then I'll highlight a few things marketers should keep in mind as we get closer to 2022. #Stopad alternatives frer software
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